You’ve been posting amazing photos on Instagram and crafting clever captions, and using Plann to make sure that your feed is always up to date. Yet, you’re worried that your posts aren’t getting the attention of crickets and that no one is actually taking in the stunning content.
If you’re already producing fantastic quality content that is shareable, then congratulations for being in the right direction to become successful! There’s one more piece of the Instagram puzzle hashtags!
Highly effective hashtags by Inflact
Hashtags are like road signs, which direct users towards the Instagram profile! Consider them your own individual Google keywords that allow people to locate your profile. They help increase your exposure to people who aren’t following you, and allow you to take part in conversations that are larger on the web.
However, knowing the best method of locating Instagram hashtags that are suitable is one of the major issues and is the reason why people are often scared. What hashtags should you using? Should you include hashtags in captions, or in your blog posts? How do you decide which ones are appropriate to choose to help ensure that you’re noticed by the people you want to reach.
Be assured that we’re here to guide you through the maze of hashtags to make sure you can choose the appropriate hashtags to ensure your posts are discovered by the right audience.
How many hashtags should you include on Instagram?
Instagram allows 30 hashtags to be utilized to promote your post. We strongly recommend using all 30 hashtags because it lets you connect with a wider audience. This might sound like a huge amount but the more hashtags you employ more people will see your posts!
There’s no definitive guideline on when you should use captions in your captions, or on your opening comment. It’s more professional when you make your first comment, but it’s easier to plan prior to your caption.
Make it interesting with hashtag collections
In reality, you don’t have to repeat thirty hashtags repeatedly time! It’s not just that the Instagram algorithm believed to be unfavorably impacted by this but it can also mean that you’ll attract the same type of people.
It is essential to keep your content up-to-date and regularly mix the hashtags that you employ. One of the most effective ways to achieve this is to use Hashtag sets!
Plann Plann you can make smaller hashtag collections which you can pick and utilize each time you publish your post until you get to the number of 30. We recommend the use of 5-10 hashtags per collection, which is in line with your strategies (which you can identify in the “strategy” section inside Plann.)
You may have a hashtag for your articles on thought leadership . There’s another one to inspire, one for education, and on! As an example, let’s say you’re a beauty blogger , and you have your own custom strategies that you’ve put on Plann for topics like beauty inspiration healthy skin for acne etc. You’ll have hashtag sets stored on Plann under these sections that can be copied and pasted into your captions with the touch of an arrow.
What are the most effective Instagram hashtags for making use of
How do you find hashtags you can use in your content to Instagram posts? The best method to start is to consider what type of content your intended viewers are likely to want to see.
Let’s suppose you’re selling goods specifically designed for cats. the target audience is cat owners and cat lovers. The best place to begin is with #cats, however, as we’ll discuss in the next section this may be too competitive. So, it’s best to look for hashtags associated with it.
The method to do this is by going to your Instagram feed and typing “cats” into the search field. It will display an option menu that includes other hashtags that are like the search phrase and how many posts they’ve appeared on.
It is also possible to go one step further by choosing any one of these hashtags from the available. After that, you’ll find a second list of hashtags towards the top like the illustration below. This is a great starting place to begin assembling your hashtag collection to Plann together!
Another method of analyzing hashtags is to browse Instagram profiles Instagram accounts of individuals within your field. You can find the hashtags they’re using, and modify them to suit your needs.
Size is everything
Hashtags are a bit of an Goldilocks situation. It’s best not to pick hashtags that are too small or large. Instead, you want to use a variety of medium-sized to smaller competition ones that are effective. If you’re using hashtags which aren’t popular enough (think millions (or more) posts) this could cause your content to get hidden by a sea posts and not being seen by any. However, if you’re using hashtags that are exclusive and niche , meaning that it just has a few mentions there’s a good chance that no one will be searching for it.
To find out how many posts with a specific hashtag, just type the hashtag you’d prefer to use as hashtag in Instagram’s search box on Instagram. Then, you can check the hashtag’s number under the hashtag. It’s illustrated in the picture below. This number will inform you the number of images that use this hashtag are currently being shared on Instagram at the moment.